a sulfate-free shampoo that's packed with vitamins antioxidants for soft nourished hair.

packed with nutrient-rich sea buckthorn, normcore signature shampoo leaves hair 7x more conditioned* and results in nourished soft hair.

who it’s for

fine to medium hair types 1-2c

why it’s special

it’s called ‘signature’ for a reason…packed with a cocktail of vitamins antioxidants, this lathering shampoo results in clean, soft, nourished hair.

• leaves hair 7x more conditioned*.
• Coconut Acid - provides excellent lathering conditioning.
• 94% agree normcore signature shampoo gently cleanses hair without stripping moisture**.

*clinically proven when using shampoo conditioner together as a system.

**based on a consumer at-home test of 51 participants.